Community Contribution by David PritchettConsidering all the money the "News"-Press supposedly is saving by not having any experienced writers and editors, why are they nearly doubling the classified ad price for non-profit organizations and UCSB??
And perhaps more important, why does UCSB even buy ads there?? With all the social and ethical conscientiousness that University of California supposedly tries to practice, why does the biggest public institution in the County pay so much of its money --especially to that publication-- in the era of
monster.com,
craigslist.com, and other free media on the Internets??
As its top line indicates, below are excerpts from an email message circulating very widely around UCSB and beyond:
**********PLEASE GIVE WIDEST DISTRIBUTION*************
January 10, 2008
TO: Campus Community
FR: Melinda Crawford, Employment/Training & Development Manager
RE: 2008 Rate Increases for Santa Barbara News Press Classified Advertising
Effective January 1, 2008, the Santa Barbara News Press classified advertising rates for non-profits were increased from $1.52 to $3.42 per line. Based on the 2008 rates changes, departments interested in posting their job advertisements in the Santa Barbara News Press will now be subject to new rates that have at least doubled in cost.
Since the Santa Barbara News Press did not provide our campus with appropriate advance notice, departments that had already posted job advertisements in 2008 (e.g., in the 1/3/08 Sunday display ad) will not be recharged by Human Resources at the higher rate.
We are currently exploring the possibility of negotiating better rates with the Santa Barbara News Press and hope to have the opportunity to share a more positive update about our Santa Barbara News Press rates in the near future.
Please contact the Employment Office at ext. 3166 or email melinda.crawford@hr.ucsb.edu with any questions.
Labels: Santa Barbara News-Press, UCSB